SOUTH PORTLAND, Maine (AP) — The delicious pastry served up by a Maine bakery is still on the menu, it just has a new name, thanks to a bit of legal trouble.
Little Bigs Bakery in South Portland had been serving up its version of the Cronut — a croissant-doughnut hybrid — until earlier this month when it got a cease and desist order.
It turns out the term Cronut was trademarked by the New York City bakery where the treats were invented.
Little Bigs owner James Plunkett tells WMTW-TV (http://bit.ly/1nJpq3g ) the attention was actually flattering and he considered it a badge of honor.
He held a contest among his loyal customers to find a new name, and they came up with the C&D — it stands for cease and desist.